By all accounts the “Gathering” marketing campaign has been very successful this year in attracting visitors and doing wonders for the struggling economy, at least in 26 of our counties. For reasons best known to themselves, NITB excluded themselves from the campaign.
Last year tourism numbers in the North East declined by 12%
Tourism on the rest of the Island increased by .2% over the same period. So far this year numbers are up by 5.4%.
Below is a fantastic video taken by two Canadian tourists on their 2 1/2 week trip around Ireland (all of it!). I suggest Tourism Ireland just buys and screens this for next years campaign. I also suggest the blindingly obvious idea that the Island is marketed by a single body.
Job Done! Enjoy……… (I’m looking forward to the comments)